Roadshow is considered a type of mobile art performance. Participants in the road show often dressed in beautiful, eye-catching uniforms, using a wide variety of vehicles and decorated the same. Activities of road shows are taking place at crowded and public streets to attract people's attention.
Application of Roadshow for business activities
Roadshow is one of the popular types of advertising that is currently expanding in Vietnam. It is not wrong to call this a marketing trend. The public often witnessed the "street festivals", the ancient car groups show their uniqueness, luxury, impressive animated displays ... The road show is taking place in crowded, public streets to attract the attention of road users to take notice of the brand that the roadshow wants to promote.
The Roadshow is suitable for all types of products, creating high effect and is very popular with marketers. For new products launched in the market, roadshow operations are often very suitable because it creates high effect in terms of images and memorization. In addition, this service is also suitable for brands that need to be stirred up after the time of going down.
Roadshow activities
Roadshow often uses the following types of vehicles: vespa, Zeep, motorbike, pickup, bicycle, etc. Roadshow participants are usually young people, equipped with stunning uniforms with brand’s logo and color.
Roadshow usually takes 2-3 hours in central streets. Staff participating in the program often have to comply with the rules of supervision such as: always follow the group, do not use the phone, do not work separately, always show affable, happy and compliant attitude when distributing leaflets, or carry out program activities.
They are usually young people, always showing the style that the organizers require. Can combine road show with distributing leaflets, spampling, announcing upcoming events, or combining games, movie screenings, ... at trade centers, supermarkets, parks ...
To organize roadshow just contact us now +84 913 311 911
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