For a successful trade show, you need attendees to interact or buy from exhibitors. One of the best ways is to generate traffic and attract visitors to trade show booths. There are many ways to drive visitors to your booths. Boring trade show booths will not attract visitors and they certainly don’t help sales, but coming up with new and exciting ideas is costly and time-consuming. Today, VietnamEvent will show you the best 6 trade show booth ideas to attract audiences.
How to attract visitors to trade show booths
Here are 3 basic principles that help you to attract the audience to your booths:
Aim for a homey, welcoming atmosphere: Friendly atmosphere will absolutely attract the visitors.
Provide for their immediate demands: Free water bottles, charging outlets, and wifi are always in need when exhibiting.
Make your booth about more than just your brand: You should prioritize the visitors’ experience instead of trying to promote your brand.
How to make your exhibition booths standing out
Surprising giveaways: giveaways, big or small, will bring curiosity and excitement to the audiences. However, if you want your booth to stand out, you should design insane giveaways like $500 amazon gift codes, Xboxes. Even if you don't have a budget for it, just make it a symbolic award.
Stunts: Make it most creative as you can.
Capitalize on trends: Design your booth the hottest trends will make your booth stand out, especially for the young, they will pay attention to that.
Trade show booth ideas to attract audiences
Make it visually stunning
An eye-catching stand will be the most effective way for attracting attendees. Try to build and design unique and memorable booths. If you’re really stuck on how to make your trade show booth look eye-catching and professional, contact to VietnamEvents to receive the best advice on exhibition booth design.
Choose the tactical position for booth
You can base your booth location on where the restrooms, concession stand, main entrance, and secondary entrances are. It’s called the A triangle static, one of the best ways to secure a great booth location at any size venue or trade show exhibition.
Hire dedicated booth staff
You absolutely should have representatives from your staff present at the exhibition. For things like greeting guests, setting up displays, and running the cash register you’ll need staff having experienced in customer care.
Incorporate 3D projection mapping into your booth design
This is a unique way to create an exhibition booth. 3D mapping brings virtual reality space into your booth, cool and innovative touch to any existing design. It’s also a great quick fix for booths with dim, mood lighting, or spaces with unique structures. Try to project like folding abstract shapes or dancing gears or something that directly connect to your brand.
Provide toys to play with
Besides the interactive games, you can try interactive touch screen games, DIY 3D printers, and VR headsets for your booth. Advanced technology should keep visitors entertained and create an impression for the visitors. Just make sure to choose content that is suitable to your exhibition booth theme.
Create interactive booth games
Interactive booth games are a great way to draw people in and keep them there for a long. Here are some game ideas that you can try:
-
Funny trivia related to the products
-
A wheel game filled with valuable prizes and also fun mini-challenges
-
Set up an actual video game console
In conclusion
These are 6 ideas covering trade show tips for trade show booth design for your investment delivers results. Trade show booths and stands are becoming more and more creative and if you’re an event planning you need to get inspired to give the best results from your investment. If you need advice or hire trade show booths, you can contact VietnamEvents now.
Views: 2666